04/08/2017
As our industry gears up for new possibilities and a new phase of growth, we have come to realise that it is knowledge — knowledge across the spectrum — that determines which players are likely to have a greater share in the future. This premiere edition of the Trendsetters Retail Jeweller India Summit included the […]
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04/08/2017
Opportunities & Future: Smart capital for jewellers In spite of making one of the biggest PE losses with its investment in Vaibhav Gems, Warburg Pincus surprised the community and restored faith in the gems and jewellery sector by investing Rs. 12,000 crore in Kalyan Jewellers in October last year. Around the same time, SAIF Partners […]
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04/08/2017
Luring buyers on social media Marketing is no more restricted to traditional advertisements in newspapers. As they say, go where your consumers are. Given that 140 million Indians are on Facebook, 35 million each on Twitter and Google Plus, and 20 million on Pinterest, there is no way retailers can avoid these media. The Retail […]
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04/08/2017
Designerification in retail As there is an increase in aspirational and well-travelled consumers, jewellers have felt the need to engage more intensively with designers, particularly celebrity designers. These designers don’t just bring in a new design language, they also add a lot of public-relations (PR) value. To learn more about such mutually beneficial relatonships, The […]
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04/08/2017
Keeping pace with consumers Over half of India’s population is less than 25 years old. This means that Indian consumers are divided into two segments — those born before 1989 and those born after 1989. The problem is that, while most consumers of jewellery belong to the former category, the manufacturers and retailers belong in […]
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04/08/2017
Upselling online Ecommerce as a whole in India was estimated to be worth ₹400 billion in 2013, of which pure-play marketplaces and niche vertical players constituted about 18 and 17 per cent respectively. Going online naturally represents a huge opportunity for the jewellery industry, which happens to be one of the biggest segments within retail. […]
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04/08/2017
How to plan your business & merchandise Been there, done that… and still helping jewellers to grow their business. A Shivaram, founder, Retail Gurukul, tells you how to take the leap to the next level. Nikita Peer What qualifies Shivaram to offer advice on such a weighty subject? Over the decade of his service at […]
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04/08/2017
Technology for wider reach As you expand your business or build complexities, either you require a mind that remembers everything or technology-driven processes. For most jewellers, one of the biggest challenges involved in expansion is that of setting up these processes and automation. It is quite apparent that companies who don’t adapt to new technology, […]
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